domingo, 15 de mayo de 2011

If you don't have it, you don't have it...

Apple has a recent commercial that has the message that if you don't have an iphone, you are not part of today's society. See the commercial an judge yourselves.
These commercials sent by companies intise us to buy things and products we really don't need, we don't have any interest about or we already have one. But, the most fascinating thing, is that usually we want to buy those things after seeing or hearing an interest comment from other people or from the radio. And why do we buy them? There might be different reasons, but the most common of them is that the companies try to focus the commercials so we see that we really need this product and that without it we can have problems or be in a situation of crisis. An example is the commercial of Apple: we may have already a cell phone, but seeing all these aplications (that can be very useless), we feel the need of buying it. 
Another important fact is a very weard system called mode. Lots people want to be part of the mode so they spend a lot of money for being like everyone else. Everyone has a Black Berry? I'm going to buy one. Everyone has a shirt from Zara? I am buying a shirt of Zara.
And there are some commercials that play with our minds. These commercials makes us think, we do it and then we have doubts. A doubt can sprend in our minds and confuse us, and finally we buy the product, even if we aren't sure. Is a seed of doubt.

Consumism: problem or solution?

In this society, one of the most important things we do everyday is consuming, from essential supplies to enormous quantities of useless and bad quality products. Why is this so? We have been taught since we were little kids to consume, and we too saw lots of people that maybe they were buying lots of things, and sometimes, they were things that kept our attention. We also see comercials everyday that are from different products, from different companies but all comercials have the same message: Buy this product or you will be apart from the society, you will never be somebody without this product.
Why are there people that is so obsessed about consuming? Everybody does it, and is almost prooved that we would do it in the future. Right now, is a part of the futuristic human being and a tool for improving the global economy. Why is that? Why does a tool for making the economy better make lots of people mad and be affected about it?
This child is going to live in the future, and this future will be leaded by consumism. Are we really going to make life better by steping back in human needs? We have really made a mistake and we have to fix it.
And one finally thing, see the things that you have in your room right now and think about this: Do you really need it? Do you use it regulary? Do you think you have to bu a new one because it is to old?
In this blog, I am going to express my opinion about consumism, and with it, proofs that would make you see what really consumism is.